Questions To Ask The Client Before Designing And Developing A Website
How to plan the development of a Web page? Establishing an effective communication channel between the parties and, with these questions, you will achieve it.
Regardless of whether you are a web design and development company or the end customer, we can agree that planning is the most valuable tool for our web projects to be successful. But despite this, planning is often neglected because we like to improvise as we go as humans.
We are not saying that the circumstances will not change course with an initial plan, but we have a base to guide us and continue.
The headaches that we suffer today, in terms of web design and development, are caused by poor planning at the time of implementation; If we had contemplated all the work and its details, from the beginning, we would not be considering making improvements or worse, starting all over again, from scratch.
A lot happens with the optimization of Web pages; it is customary to optimize after designing and creating the Website when it would be fair to do it simultaneously.
If you design or develop web pages and want to be satisfied with the implementation, you should encourage planning.
Don’t implement anything until the job is straightforward; trust me, it is the best way to save time and money.
How to plan the development of a Website? Questions to ask when building a website
Simple, establishing an effective communication channel between the parties. That is why we bring you these questions that will help you so that nothing is left out, but first, you must understand the reason for the questions and how to structure a questionnaire correctly.
Some people do not have a well-defined plan.
As a developer, we know you were already asking yourself a thousand questions in your mind and that you would put them in a large form to send to your clients, but wait a bit. The truth is that you ask does not imply that you will have answers.
The client often does not know what he wants, so the questions you ask him should serve as a guide to define the idea and strategy of his project on the Internet.
The first contact with clients can result in you that even they don’t know what they want; this happens frequently. It is also likely that your clients think they know what they want, but they are wrong.
Has it happened to you?
This being the case, the first action is to make them understand that they need to know what they want; With the questions you ask, they (your clients) can define certain aspects of their project. If you are the one who is going to request the creation of a website, use these questions to take into account everything that is involved in the process.
If you notice, the Web developer often guides the project to be implemented; it is not about imposing your idea, but instead that you guide your clients in what can be done, how it can be done, and how it must be done.
Part of your client’s knowledge
When asking planning questions, you should understand that not everyone has the same knowledge about Internet technology. Asking questions and waiting for complex answers will disappoint you since it is very likely that you will not get them; moreover, that can create friction in communication; Try to keep your language simple, then take care of translating the answers for development purposes.
Each client has more or less technical and Internet knowledge, uses simple language, and explains every one of the available options.
A client who barely knows the Internet cannot differentiate between programming languages , content managers, or something similar. If this is your case, base the questions on the design and functionality of the Website; make the most technical decisions yourself.
Try to explain the different options, even when your clients do not understand what they are about or do not want to understand.
Don’t assume anything.
Although, as a Web developer, whether you are a web designer or programmer, you have specialized knowledge, you should not assume the client’s level of expertise, much less their needs.
We are tired of hearing ” is that a content manager is a lot for my client, he is not going to update the page ” or ” I am not going to offer him this feature because he will not want it; it is costly “.
Please do not assume the knowledge level or the client’s capabilities; they can learn to manage it or hire someone to do it.
First, anyone interested in their Website in the future can learn to manage it successfully or recognize that they must hire someone to do it. Second, if a Web page generates profits, the client will be interested in investing to meet the needs of their market.
The number of questions does not matter, but the quality of the information obtained.
It would help if you learned to ask. It is not a question of throwing nonsensical questions, but rather that each one contributes information to elaborate an action plan.
Think about how you can ask questions so that, with just a few, you have all the information you need. If you have the opportunity to interview your client, you can design a form that allows you to discard questions that do not make sense to ask according to the development of the meeting.
It occurs to me that you could develop a Website with a logical process of questions so that your clients can give you the information more comfortably.
Now, let’s look at some essential questions for Web development. Questions before designing and developing a website
Website Design Questionnaire : Logical order of questions
When you want to know information about the project that you are proposing to develop, the first thing is to determine what it is about. Yes, it seems obvious, but many mistakes ask irrelevant questions and leave the essential information.
The first question you should ask, and that marks where the interview is headed, is:
Do you already have a website, or is it a project from scratch?
Regardless of the answer, you can ask questions that will help you offer a proposal according to the needs of the project, for example:
- Who is the page for?
- What is the purpose of the page?
- What differentiates your business from the rest?
- How do you want your Website to look? set an example
- Does your company have a defined colour scheme?
- Do you like the design/functionality of any web page?
- What would you include from that design in yours / what would you not include?
- Who will be involved in the project? (other designers, programmers, or technicians of some kind.)
- Do you have a maximum budget?
If you notice, all these questions are general, and they seek to have information about the environment in which the project will be developed. Many answers will be the basis of inspiration if you have to present a design proposal (as is usual in these cases).
Something important in any project that must be clear from the beginning is the managed budget since it depends on the type of solution you offer.
Remember that, when requesting a budget for your Website, there are many solutions to the same problem in Web development, only that some are more expensive than others. At some point, we have already talked about how the budget influences the customization of the project and the functionalities that can be included.
If the client has a website
The most common scenario when a company already has a website is that they want to improve it and, therefore, you must ask specific questions that do not make sense in any other context.
- Do you want to work on what is, or are you looking for something new?
- Is page migration required? From one domain to another? Server?
Web Design Questionnaire: Let’s see other typical questions in this case:
- What do you like about your current page that you want to keep?
- What do you dislike about your current page and want it to disappear?
- Can you give me access to the server and the administration panel?
- Are you satisfied with the operation of your page? (technical)
- Do you need search optimization services?
- Do you need to integrate Google Analytics?
- What are the objectives of improving your Website?
- Do you have any specific requirements?
In general, when a company contacts to improve a website, they already have what they want.
In some cases, you have even determined what problems your site is currently experiencing.
As We said at the beginning, you should know how to ask, a lot of information can be obtained just by looking at the Website that is currently mounted on the domain and the questions: what do you want to stay, what do you want to be included and what do you want to go, They help you determine what the plan is to follow.
Asking about the technical aspects of a Web page is complex, for example, asking if the server resources are excellent or satisfied with the storage space; these are questions that will not give you information that you can use later unless your clients know about it.
If you want to know that information to offer technical improvements, the most sensible thing is to ask:
Do you want us to do a technical evaluation?
From the results, you can suggest a change. Remember that the characteristics and technical requirements depend on the type and function of the Website.
If the client does not have a website
If it is a project from scratch, the question format changes slightly. In this case, you should know how to ask, as it is likely that the client is not very aware of the options. Remember:
Keep the questions to a minimum and the information gathered to the maximum.
Questions to Ask Client About Project : Here are some basic Questions
- Do you have a domain?
- Does your company have a logo?
- Do you have a structure in mind for your site?
- Do you have the content for your site?
- Does the content have to be imported from another site? From where?
- Do you need the training to use your Website, content creation, publication, etc.?
- Do you have a gallery of images and photos?
- Should your site include any videos?
- Do you want to install a chat system on the Website?
- Do you have any other content formats that you want to include on your site? (PDF, etc.)
- Do you need your site to support different languages?
- Do you prefer CMS (content management systems, like WordPress)?
- Do you need different levels of access?
- Do you want to include a blog or a forum?
- Will users register on your page?
- Do you need functionalities to share content on social networks?
- Do you need contact forms? Many? To what end?
- Do you need to integrate an application into your Website?
- What information should always be visible?
- What information should be emphasized?
- Do you need an internal search engine?
- Will you offer to advertise? What spaces need to be created?
- When do you need your site finished?
As you will see, when you start from scratch, there is much more to ask, and this likely is because the client is just discovering the objectives he has with the project. This will not always be the case. A client may need a page for a specific project but may already have Internet experience with other projects; in that case, planning is much easier.
Do not miss the opportunity to offer your services.
Many questions can lead you to offer additional services that will generate more income and leave a good impression on the client who understands you can help them in everything.
For example, if a client does not have a domain or hosting, you can offer advice as a web consultant to achieve it. In addition to generating income, it leaves a good impression on the client since he understands that you want to help him in whatever way you can.
I am Bhumi Shah, a highly skilled digital marketer with over 11 years of experience in digital marketing and content writing in the tech industry.