FIFA has decided to get into the business of Diffusion and announced FIFA+a digital platform where they will be transmitted live football matches, original series and all kinds of content related to king sport.
The service will offer 1,400 live matches when it launches and is expected to reach 40,000 games by the end of 2022. The broadcasts include men’s and women’s football from over 100 associations across the six confederations.
In order to close the gender gap that exists in sport, FIFA promises 11,000 women’s matches. It has also been said that the service will provide live coverage of Europe’s top leagues and other lesser-known competitions, including youth football.
FIFA Plus will also include an archive of classic World Cup games. A service Diffusion will offer all men’s and women’s matches ahead of the 2022 World Cup in Qatar.
When he came out full endings are available and memorable moments, like Maradona’s hand of God in 1986, the moment Ronaldo collapsed against France in 1998, or the day Roberto Baggio missed the decisive penalty in the 1994 USA final.
Another important feature of FIFA+ is original content. The platform will have documentaries, short films, docuseries and other talk shows. In the catalog we find Ronaldinho: the happiest man in the worlda documentary on the life of the Brazilian star; heroinesfocused on the Women’s World Cup; Iceland: the beginningswhich focuses on the explosion of the Icelandic team during the 2018 World Cup, and many others.
FIFA Plus will be free, although it may offer a premium subscription
Unlike other platforms like Netflix or Disney Plus, FIFA Plus is free. This does not mean that FIFA has not considered a paid subscription. Service Director Chris Burr said Variety that the platform will be strategically extended to games, social communities and eventually a real more.
There are conversations with some streamers to create exclusive content for FIFA Plus. According to Gianni Infantino, president of the Federation, the new online video service Diffusion This represents the vision of making football truly global and inclusive.
Although the idea sounds good, the success of FIFA Plus depends on many factors. The main enemy of the Fédération Internationale de Football Association is licensing. Initially, the platform will not broadcast the Qatar 2022 World Cup live since transmission rights are different in each country.
In its announcement, FIFA promises coverage of “Europe’s most important leagues”, but does not specify which ones. It could read like “We don’t have the rights to La Liga or the Prime Minister, but we have Norwegian football or the second division in Iceland”, a practice that extinction Pro Evolution Soccer by Konami.
If a subscription model offers access to tournaments such as the World Cup or the Champions League, live matches from the most important leagues in Europe and the world (including the powerful Liga MX), FIFA Plus would be an invincible rival. The likelihood of that happening is as high as the likelihood that CONCACAF’s corruption will end soon.
FIFA Plus will be available from today on web and mobile phones, with a view to expanding to other connected devices.
I am Bhumi Shah, a highly skilled digital marketer with over 11 years of experience in digital marketing and content writing in the tech industry.